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Consumer Brand Marketing

Drive consumer demand and stand out in a crowded market. Canty Digital is here to make that happen through laser-focused consumer brand marketing solutions. 

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Drive consumer demand and increase your market share. 

The fast-moving consumer goods (FMCG) industry is extremely competitive. Big corporate brands dominate the industry while hundreds of new players try to penetrate the market. Fortunately, there’s a way to level the field—and it’s digital marketing. 

Whether your products are sold directly to the consumer or through retailers, you can utilise digital marketing to drive consumer demand and increase your market share. That’s highly achievable when you partner with us here at Canty Digital. Our team of #DigitalMarketingNerds is ready to roll up our sleeves to work with your consumer brands and maximise their visibility, engagement, and conversions online. 

Our proven SEO techniques and other online marketing strategies are designed to move the needle, driving performance, letting your brand story shine and delivering measurable results at scale. From optimising your website to get high search rankings on Google to implementing content marketing efforts and setting up targeted Google Ads campaigns, we ensure your brand story and products are always on top of consumers’ minds. Discover how we can help you dominate your category and become a non-negotiable item on every shopping list. Sign up for our plans today.

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Real results, real impact

Canty Digital’s consumer brand marketing services are all about delivering real results. We create urgency, drive demand, and generate substantial revenue through our systematic & proven digital marketing approach. Our services include:

 
Website design

Web Design and Development

Your website is your digital showroom. It should do more than just look good; it should be a powerful conversion tool. Let us take the reins on web design and development while you focus on launching new products and building customer loyalty.

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WordPress Security

Just like how you keep your consumer products safe, your website needs top-notch security. Our web hosting specialists will set up the right security plugins, services and web hosting to protect your product and client information online.

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SEO for FMCG

Our SEO for consumer brands or FMCG companies ensures your products stand out in the crowded online market, making it easier for potential buyers to find your brand. We kickstart the journey with in-depth keyword research, fine-tuned technical SEO and content optimisation. Then, we adjust from there to keep your website ranking.

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Local SEO

Want to be the top consumer brand in your town? Our team of local SEO experts will create tailored marketing campaigns to help you dominate local search results. With our help, you'll attract more nearby clients looking to buy what you exactly offer.

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PPC Advertising

In the competitive landscape of consumer goods, standing out is key. With our digital marketing agency’s pay-per-click advertising expertise, we'll craft ad copy and landing pages that make your products impossible to ignore. Let's turn clicks into sales.

content marketing

Content Marketing

Content is essential in strong brand positioning and long-term brand success. From exciting offers to tips & news and everything in between, we'll create compelling content that attracts and converts your target customers. Let's make your consumer goods the stars of the show.

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Outreach Automation

Need to have a strong brand identity while boosting your lead generation strategies? Rely on our consumer brand marketing services to secure those valuable backlinks that help increase brand awareness and elevate your brand credibility.

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Social Media Marketing

Building connections is essential in consumer marketing. Let us create social media content that captures attention while speaking directly to the needs and interests of your target market. From Facebook to Instagram, we'll turn your social media channels into a valuable tool for your FMCG company.

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Press Release Distribution

Ready to spread the news about your latest products or seasonal promos? Our fast, easy and effective press release distribution service will broadcast your latest news using the right channels and platforms to attract new consumers and build your brand authority.

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Single Page Analysis

Think of your website as a digital store. Each landing or product page gets its job done right while enhancing customer experience. Our team will meticulously analyse and optimise every page to ensure it attracts, informs and converts prospective buyers effectively.

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Outsourced CMO Services

Looking to grow a succesful brand without overextending your budget? Our outsourced Chief Marketing Officer (CMO) services provide a clear vision and ensure it's realised. Get the benefits of an in-house marketing team without the overhead costs, and watch your FMCG company expand.

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Your Digital Heroes

Our Skills

SEO 100%
Our Customer Support 99%
Google Ads 96%
Web Development 95%
Graphic Design 90%
Social Media 90%

PLATFORMS

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We have years of experience working with different niches.

Anchored in laser-focused brand strategy & varied digital marketing efforts, our consumer brand marketing services can help a wide range of niches, including:

  • Food: From gourmet products to everyday essentials, we help food brands stand out, build loyalty, drive sales and generate increasing profit. Dominate your subcategory with our direct-to-consumer brand marketing strategy. 

  • Gardening: Whether it’s tools, plants, or accessories, we ensure your gardening products are the go-to choice for consumers. Trust our consumer branding strategy to put your products in front of your target audience at the perfect moment. 

  • Household: From cleaning supplies to home decor, we boost visibility and engagement for household brands. Let our business-to-consumer marketing services turn your startup household supply company into a household name.

  • Consumables: We help consumable brands maintain a steady demand, build customer loyalty and dominate direct-to-consumer marketing channels. Our team will strive to turn your name into a brand people can’t live without.

  • Pet Products: Pet food, toys, and accessories—we make sure your pet products are top of mind for pet owners. Our team will achieve that by fostering a bond with pet owners, building trust & creating an authoritative brand identity online.

  • Health & Wellbeing: Whether you’re selling supplements or fitness gear, you can rely on our consumer marketing expertise to drive high demand. Our brand strategy will help you build online credibility and consumer confidence. 

Let’s start creating impactful consumer brand marketing strategies that drive real results. Talk to us today to learn more about how we can help your brand succeed.

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