Matt Canty
The 2026 SEO Strategy Every Business Needs (Because AI Has Changed the Game)
If you’re still chasing Google’s shrinking pool of informational searches, you’re already behind. AI platforms like ChatGPT and Perplexity have changed how people discover information. ChatGPT alone processes 2.5 billion queries every single day. Perplexity? Another 780 million searches per month. And that’s not even counting Google’s own SGE (Search Generative Experience), which is rapidly […]
Read More
Matt Canty
Google’s Forced Pagination Throws Aussie SEO Into a Spin
Australia’s digital marketers are waking up to fresh chaos in the world of search engine optimisation (SEO). Over the past weekend, SEO specialists across the country noticed their rank-tracking tools and dashboards go haywire, with incomplete data, missing positions, and, in some cases, flat-out failures. The culprit? Google’s forced pagination. The search giant now ignores […]
Read More
Guest Author
Boosting Digital Marketing ROI with Real-Time Web Personalization
Have you ever visited a website and felt like it could read your mind? With product recommendations matched to your exact needs, content targeted directly to you, and offers that seem perfectly timed, it was more than a coincidence. It was real-time web personalization in action. Today, customers expect to be engaged shortly after their […]
Read More
Matt Canty
SEO Audit: What It Is & Why You Need It Now
A website might look great on the surface—fast, responsive, packed with high-quality content—but none of that matters if it can’t be found. Search engines like Google don’t care much about aesthetics; instead, they care about structure, clarity, and usability. That’s where an SEO audit steps in. An SEO audit helps you discover what’s working, what’s […]
Read More
